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An Innovative Cultural Partnership - By Henry Wyndham
An Innovative Cultural Partnership - By Henry Wyndham

In February, Sheikh Sultan bin Tahnoun Al Nahyan and I jointly hosted a press conference in Abu Dhabi at which we announced an innovative cultural partnership between Sotheby's and the Abu Dhabi Authority for Culture and Heritage, ADACH, and the Abu Dhabi Tourism Authority, ADTA. Both parties signed a memorandum of understanding, and whilst Sheikh Sultan spoke of the role that Sotheby's can play in promoting culture in the region, I was able to outline our plans to work with them, and review steps we will take to strengthen our presence in this crucial growth area for our business.

Later that day I reviewed a truly remarkable exhibition at the Emirates Palace Hotel showing the extraordinary plans that are under way to develop Saadiyat Island into the home of one of the greatest concentrations of art and culture anywhere in the world. The importance of the Gulf as a global centre for the arts could not have been more evident. The region is fast becoming a pivotal hub between the East and West, and ground-breaking initiatives such as that at Saadiyat Island can only serve to further reinforce the region's position as a strategic centre.

Sotheby's relationship with the Gulf Region goes back to 1755 when we held our first sale of Islamic art in London, and this new partnership, which marks our continued commitment to the region, will allow us to set in motion and achieve our plans for the Middle East. These include exhibiting highlights from our upcoming auctions as well as important pieces from Sotheby's Diamonds and undertaking educational initiatives, including a series of lectures and programmes about the art market. We have also just sponsored the education programme of the DIFC Gulf Art Fair – the first major international Contemporary Art Fair in the Middle East.

Later this year we are planning a 'Sotheby's Week', which will coincide with our first ever dedicated London sale of Contemporary Middle Eastern Art and will include exhibitions, educational programmes, music, performance and other significant projects. In 2008 we plan to run a competition for Contemporary Middle Eastern Art. The competition has been designed to encourage international recognition of practicing emerging artists from the Arab world and we expect it to attract entries of the highest calibre from artists throughout the Middle East and Gulf regions, as well as those currently based in key European and American centres. Nominations for the prize will be widely exhibited in a variety of locations, culminating in a final show at our New Bond Street premises in London, prior to the announcement of the winning awards in October.

Charity auctions can make a huge difference to the causes they support and for that reason we are committed to offering our expertise in this arena. I have already enjoyed the privilege of taking two of the biggest charity auctions ever held in the region (the most recent one making US$11.25 million) and my colleague Lord Poltimore recently conducted a hugely successful charity auction for the Al Madad Foundation in Dubai. This is a tradition we very much hope to continue.

Sotheby's relationships with clients from across the Arab world have always been of enormous importance to us, and now, with our move into the Gulf region we hope to be in a position to nurture those relationships even further. Henry Wyndham is Chairman of Sotheby's Europe


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